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the leisure show dubai to focus on 'green fit-tech'

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the leisure show dubai event manager sarkis kahwajian said in a statement: "what we're experiencing is a major shift in the operating capabilities of the traditional gym and fitness products. eco-friendliness is now a prime concern for both manufacturers and users, meaning that even the finest gym and sports equipment now aims to offer as little an environmental impact as possible, while providing the maximum physical challenge.

"on top of that, virtual reality is only getting bigger too, generating endless creative possibilities for taking work-outs, for example, to a whole new level, while reducing the need for electricity draining equipment."

he added: "both leading trends will be available to experience across our show floor, where we�ll welcome many of the world�s biggest leisure resort and gym suppliers; the likes of sportsart, matrix, technogym, les mills and cybex."

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one product launch to look forward to is the latest in energy-converting exercise technology: ellipticals, cycles, and treadmills that transform movement into wattage.

claiming to be a world-first, the sportsart eco-powr range harnesses the energy created by a workout and sends it directly back to the grid, offsetting the electricity initially used to power the machine. a recent survey conducted by sportsart focused on consumer preference when it comes to the option of sustainable and eco-friendly gym equipment. it found that 62.4% prefer to work out at a gym if it uses environmentally friendly equipment, with 47% of business travellers admitting they prioritise green hotels when away on work. it also revealed that more than 90% of millennials believe it is important that products they use have eco-benefits.

the event will also introduce the middle east�s leisure market to similar eco-ranges, including high-end machines that operate purely off water and the latest in virtual reality�s growing influence on the industry.

the leisure show � taking place at the dubai world trade centre september 18-20 as part of dubai international hospitality week � is set to welcome hundreds of exhibitors showcasing the best in leisure, sport and resort equipment. it will also play host to dozens of live demonstrations and talks, covering every corner of the industry.

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